Where to Shop For Comfy Underwear and Bras in 2024: The Best Places To Buy Underwear Online

Let’s face it: shopping for underwear and socks isn’t always the most enjoyable experience. It can be a hassle, from trying on multiple sizes to finding the right style. But the truth is, wearing the right underwear is crucial for comfort and confidence. The same goes for bras, which are often a source of discomfort and frustration for many women. But fear not because finding the perfect pair of underwear, bra, or socks doesn’t have to be a daunting task. With the right tips and tricks, you can find the best places to shop for these essential items and make your shopping trip a breeze. So, where should you shop for underwear, bras, and socks? 

The good news is there are plenty of options to choose from, both online and in-store. Whether you’re looking for something comfortable to wear every day or something a little more special, there are stores that cater to all your needs. From department stores to specialty boutiques, there’s a wide range of places to choose from. And with the rise of online shopping, you can even shop from the comfort of your own home. In this guide, we’ll explore the best places to shop for underwear, bras, and socks and provide tips on making your shopping experience more enjoyable, so you’ll want to get three of everything!

Best Places to Shop for High-Quality Bras 2024: Terez

Get ready to elevate your workout wardrobe with Terez’s latest activewear collection. Founded by a female entrepreneur mom of three, Terez is known for its bold and unique activewear designs that inspire women to feel empowered and confident. Their latest collection features three must-have sports bras that will take your workout game to the next level. Whether you’re hitting the gym or going for a run, Terez has got you covered with their Hi-Shine Sports Bra in Sunrise Light Show, Action V-Neck Bra, Labyrinth Colorblock, and Hi-Shine Sports Bra.

 The Hi-Shine Sports Bra in Sunrise Light Show is designed to provide medium coverage with a racerback silhouette, making it perfect for most bust sizes. The scoop neck bra is made with Terez’s signature sweat-wicking and quick-drying Hi-Shine fabric that provides comfortable, medium compression. The Action V-Neck Bra in Navy and Labyrinth Colorblock is highly compressive and offers medium-high support, making it perfect for high-intensity workouts. The racerback seamless sports bra doesn’t dig into your bag and features a V-neck design that adds a touch of femininity to your workout look. Made in Terez’s performance fabric, this bra provides excellent recovery and is highly compressive.

Lastly, the Hi-Shine Sports Bra in Midnight Light Show is perfect for those who love a bit of sparkle in their workout wardrobe. Made with the same sweat-wicking and quick-drying Hi-Shine fabric as the Sunrise Light Show bra, this bra provides comfortable, medium compression, and medium coverage. Terez’s latest activewear collection offers three sports bras that cater to different workout needs.

Whether you’re looking for medium or medium-high support, they have it all. The brand’s signature sweat-wicking and quick-drying Hi-Shine fabric feels amazing and provides comfortable compression. These bras will make sure everything stays in place during your workout. Invest in Terez’s sports bras and feel confident and empowered during your next workouts.

Hi-Shine Sports Bra in Sunrise Light Show | Action V-Neck Bra in Navy and Labyrinth Colorblock | Hi-Shine Sports Bra in Midnight Light Show
Terez | Facebook | Instagram | TikTok | Pinterest

Frisky Britches

Love at first sight? Don’t let it slip away! Snag this gorgeous purple lingerie set featuring a delicate blend of sheer mesh and floral lace. Perfect for adding a touch of romance to your every day, this captivating set is sure to become a favorite. 


  • Matching bra and boxer panties: Enjoy a coordinated look for effortless style. 
  • Elegant design: The triangular bra with floral lace detailing offers both beauty and comfort. 
  • Adjustable straps and removable padding: Customize the fit and support for optimal comfort. 
  • Sheer and breathable: The lightweight mesh material ensures a comfortable and airy feel. 

Treat yourself to a confidence boost! Discover five curated pairs of underwear from getfriskybritches.com, featuring a mix of thong and cheeky styles. Find your perfect fit and embrace self-care in comfort and style. Getfriskybritches.com offers a variety of designs and fabrics to match your unique preferences.

Zinnia Set | Splurge, Britch! 5 Pair of Underwear  
Frisky Britches | Facebook  | Instagram

Best Underwear for Women and Lingerie only at Uwila Warrior

Say goodbye to underwear woes and hello to happy days with the silky, seamless, and smooth underwear options from Uwila Warrior! The Happy Seam Brief 2-Pack Brights Bundle from Uwila Warrior is here to brighten your intimate drawer (and your mood) in two irresistible colorways: toffee with a touch of paste and a bold, eye-catching print. The oh-so-soft fabric and smooth seams will keep you comfy and confident all day long, no matter what adventures you have planned. No more embarrassing chafing or panty lines – just pure, unadulterated happiness! 

Dive into luxurious comfort with their all new Silk Blended Slip, now available in sizes XS-3XL and two stunning colors: classic Black and crisp Winter White! This slip is crafted from a super-soft, drapey silk blend fabric that feels like a dream against your skin. 

The flattering silhouette hugs your curves gently, without being too tight while the soft V-neck is accentuated by gorgeous lace trim, adding a touch of elegance. Adjustable elastic straps ensure a perfect fit, while the tear-off label eliminates any itchy tag woes. 

Finally, unleash the comfort revolution with our Happy Seams Bralette! This isn’t your average bra – it’s a bralette designed to be your new best friend, not your worst enemy. Say goodbye to itchy tags, uncomfortable underbands, and the dreaded “can’t wait to rip this off” feeling. Made with their signature Happy Seams fabric, this bralette is breathable, sweat-wicking, and life-altering comfortable (yes, you read that right!). The wireless design provides gentle support without underwire, while removable cup inserts and double-lined darted cups offer customizability and a smooth, flattering fit. Top it all off with adjustable straps for a perfect, personalized feel. 

Happy Seam Brief 2-Pack Brights Bundle | Happy Seam Mesh 2-Pack Bundle | Silk Blend Slip | Soft Silk Brights | Soft Bra
Uwila Warrior | Facebook | Instagram | Pinterest

 Signature Lace Panty by Boom Home Medical

Say goodbye to worries about light bladder leakage and hello to comfort and confidence with Boom Home Medical’s Absorbent Underwear. With its triple-layer protection, you can laugh, leap, and sneeze without any concerns. This breathable pair of underwear comes in a stylish design that is comfortable and reusable – just wear, wash, and wear again. The two styles are lace and classic, so you can choose the one suitable for your needs.

Whether you’re at work, exercising, or running errands, you can count on Boom Home Medical to make underwear to keep you comfortable and confident.  These underwear are designed to be breathable and keep you dry. They are also made with odor-control technology to keep you feeling fresh. This is one of the best women’s underwear we tested in 2024. You may be eligible for reimbursement if you have FSA or HSA coverage.  

Another great product is Loona. Loona is the ultimate solution for anyone with female anatomy who wants a personal bedside urinal. The Loona is perfect for nighttime urges, recovery after surgery or injuries, travel, and camping. With its comfortable contours, you’ll feel like it fits you just right, while the snap-close lid keeps liquid contained.

The easy-hold handle lets you hold it your way, and its durable plastic and silicone funnel make it easy to clean and long-lasting. And if you have FSA or HSA coverage, you may be eligible for reimbursement. With The Loona, you’ll have peace of mind and a good night’s sleep. It’s also lightweight, making it easy to tote around, making it the perfect travel companion.

Boom Home Medical’s products are designed to be comfortable, easy to use, and to provide peace of mind. With Boom Home Medical, you can trust you get the best care possible. Shop now and see the difference.

Absorbent Underwear | Loona Female Urinal
Boom Home Medical | Facebook | Instagram | TikTok | Youtube | Pinterest

Get the Best & Cutest Undies from Nest Designs

When you’re snuggling up for bed with your husband or your little ones, the last thing you want is your undies to dig into your skin. Lounge in comfort with elevated basics like the Nest Designs Women’s Basics Boxer Briefs pack. From the Nest Basics line, this soft duo is made with a rayon from bamboo and just a little bit of spandex, so you get that soft, stretchy feeling that qualifies underwear for your favorites.

With a comfortable midrise fit and an elasticized waistband, you’ll reach for this pair first every time it’s laundered. Plus, the relaxed, soft fit of these boxers makes them perfect for wearing under your clothes but also as standalone loungewear shorts. Everyone will want to stock up on more than one set after feeling its comfortable elastic around the waist.

Part of the loungewear experience is finding the perfect “little shorts” and “big shirt” combo – and boy, have we got you covered. The Basics Oversized Sweatshirt in Cloudburst Light is practically a wearable hug. An oversized sweatshirt is a closet staple you can reach for layering, lounging, or lugging the kids out for daily errands.

With a soft organic terry material that has a distinct quality that outmatches typical sweatshirts, this piece is reminiscent of the feeling you get when you snuggle up with a weighted blanket. We love the little details that take this piece from basic to beautiful, like the roomy, billowy sleeves. Plus, it’s made from 100% organic cotton (so soft and comfy)!

Women’s Basics Boxer Briefs (Bamboo Spandex, 2 Pack) – Charcoal And Grey Dusk | Women’s Basics Oversized Sweatshirt (Organic Terry) – Cloudburst Light
Nest Designs | Facebook | Instagram | Youtube

Comfy Underwear and the Best Bras by Floatley 

Bras are a necessary part of most of our days, so why not be as comfortable as you can!? Floately has you covered, literally with the most comfortable bras. The new cozy unlined bra is the perfect complement under all your favorite outfits. Although unlined the 3D underwire gives you the natural shape and comfort you are looking for, plus flat back panels to provide a seamless look.

If you prefer wireless, the T-shirt bra is top-of-the-line in coverage and comfort while providing the perfect amount of lift for the girls. It’s all-day comfort to wear from day to night, and this will be your new go-to bra. Super soft and seamless under your clothes will have you gravitating towards the T-Shirt bra.

To The T-Shirt Wireless Bra | Cozy Unlined Wired Bra
Floatley | Facebook | Instagram

Make Sure you Get All Your Bras from Dirty Candy Sportswear

The best thing to wear during a workout is a sports bra! They help keep your breasts in place so you can focus on your exercise routine. There are a ton of different types and sizes out there, so you’ll definitely need to find one that works for you.

Dirty Candy Sportswear is a fun, ultra-sexy gymwear brand that empowers women to feel confident and always be ready to crush their workouts in style. This brand balances femininity with performance, offering a range of stylish and comfortable gym wear, including sports bras, socks, leggings, and sweatshirts perfect for any workout.

Have you been looking for a sports bra that is both stylish and functional? There is nothing better than the Betty Sports Bra! Its cute and flirty design features a scoop neck, strappy back, and contoured stitching that enhances your curves. Plus, the bra comes with removable cups, so you can customize the fit. Stay fun and sexy throughout your workout with the Betty Sports Bra!

The Seamlessly Sexy Sports Bra – the perfect blend of comfort, style, and performance! Designed to provide excellent support and comfort during intense workouts, it features a flattering scoop neck and racerback cut to boost your confidence. Made with premium materials that wick away moisture, this sports bra keeps your skin dry and comfortable. Ideal for high-impact training, it’s a must-have for fitness enthusiasts. Try it on, and you’ll be hooked!

The Performance Socks – a must-have addition to your workout wardrobe! These half-crew socks are made from a blend of cotton, elastic fiber, and spandex, providing maximum comfort and support during intense workouts. The 2-pack features stylish white socks with a black and pink logo, adding a touch of flair to your workout gear. With these socks, your feet will stay dry, comfy, and stylish no matter what you’re doing. Once you try them, you’ll never want to take them off!

Whether you are hitting the gym or going for a run, Dirty Candy Sportswear has everything you need to look and feel your best.

Betty Sports Bra | Seamlessly Sexy Sports Bra | Performance Socks
Dirty Candy Sportswear | Instagram

Best Places to Buy Underwear Online for Men: Lazy One

Get ready to hibernate in style with the Don’t Wake The Bear Men’s PJ Set by Lazy One! Made for both men and women, this set includes a red tee with grey raglan sleeves that are perfect for sleeping in and a pair of bear pants that come with a fly, drawstring, and pockets. Made of 100% combed cotton knit, these PJs offer comfort and breathability, so you can spend your lazy days lounging around in style. And with the hilarious “Don’t Wake The Bear” slogan on the tee, you’ll be sure to make everyone around you laugh!

The Butt Ox Men’s Funny Boxer is a hilarious addition to any man’s underwear collection. Made of soft 100% combed cotton knit, these boxers have a roomy fit with an exposed elastic waistband and a button fly. And with the hilarious “Butt Ox” design on the front, these boxers are guaranteed to be a conversation starter. It’s easy to see why the butt stops here with these funny boxers that are perfect for any guy who loves to keep things light-hearted and humorous.

And for those days when you need a warning before someone lets one rip, there’s the Silent Butt Deadly Men’s Snake Funny Grey Boxer. These boxers are made of 100% combed cotton knit and are soft, comfortable, and hilariously designed with a snake warning sign on the front. The exposed elastic waistband ensures a perfect fit, while the button fly makes it easy to use in the bathroom.

And with the backside made of a single panel of fabric without seams to interfere with the graphics, you won’t have to worry about any unsightly interruptions in the design. Perfect for any man on your gift list, these boxers are guaranteed to bring a smile to their face! You’ll have him laughing all day long with these hilarious and super comfy LazyOne pajamas and boxers that are some of the best underwear of 2024.

Don’t Wake The Bear | Butt Ox Men’s Funny Boxer | Silent Butt Deadly Men’s Snake Funny Grey Boxer
LazyOne | Facebook | Instagram | Youtube | Pinterest

The Best Robe Made From a Breathable Cotton by Baskits

Experience the ultimate personalized luxury with the Empress & Co. Luxe Bathrobe by Baskits. This outrageously cozy hooded bathrobe is the perfect gift for anyone who loves to relax in style. The stylish bathrobe is made with a 100% cotton terry inner lining and a soft hydro-cotton outer fabric that will elevate your relaxation routine to a whole new level. In addition to its cozy nature, this robe is practical and functional, with a wraparound belt and pockets that make it ideal for lounging around the house or using after a calming bath. Available in sizes M, L, XL, and kid sizes, this bathrobe is suitable for all ages.

To make it truly unique, you can personalize the robe with custom embroidery of up to ten characters, such as an initial or name. All Luxe Bathrobes are packaged beautifully in a keepsake white box with a clear front to showcase their exquisite craftsmanship. There is no better way to pamper yourself or someone you love than with the Empress & Co. Luxe Bathrobe by Baskits.

Empress & Co. Luxe Bathrobe
Baskits | Facebook | Instagram | Twitter | Youtube | Pinterest

Comfy Leggings by Flipbelt

Enhance your spring workout sessions with FlipBelt Women’s Air Mid-Weight Leggings, tailored to boost your fitness regimen and enhance your running performance, promoting a healthier lifestyle.

Introducing the FlipBelt Women’s Air Mid-Weight Leggings, a perfect blend of style and comfort. These leggings are designed to provide unmatched comfort and flexibility, thanks to their sleek and snug design. Featuring an elevated waistband for added support and stability during intense workout sessions, these leggings also boast the innovative FlipBelt iconic waistband that discreetly stores your essentials like phone, keys, or other necessary items while you’re on the move. These leggings are comfortable enough to wear all day long. The legging comes in a variety of colors and a range of sizes, so trust us, don’t just get one pair get multiples. 

Crafted from moisture-wicking fabric, they ensure you stay dry and comfortable during your runs, eliminating the discomfort of sweat-soaked clothes. Complete with reflective details for visibility in low-light conditions, these leggings are your perfect companion for pushing your limits!

Women’s Air Mid-Weight Leggings
FlipBelt | Facebook | Instagram | Twitter | Youtube

Where to Buy the Best Socks Ever Worn Only at Sheec

When it comes to staying comfortable and supported during your daily activities, a good pair of socks can make all the difference. You can experience a whole new level of comfort and convenience with Sheec’s Merino Wool No Show socks. These socks are designed to provide maximum support and comfort, with a variety of options to suit any need. 

The no show socks for men are the perfect lightweight winter socks, featuring a blister tab to protect your feet while on the go. With seamless edges, toe reinforcement, moisture-wicking properties, and arch support, these socks are designed to keep your feet comfortable and protected all day long. And with a variety of colors and styles to choose from, you’re sure to find the perfect pair to suit your style. 

And when it’s time to wash your socks, Sheec’s Large Mesh Laundry Bag has got your back. This sock washing bag is the perfect way to wash and protect your delicates, with coarse mesh that allows for more water flow. Simply throw your dirty socks in the bag, toss it in the wash, and never lose a sock again. With these products from Sheec, you can enjoy maximum support and protection for your feet, as well as convenience and peace of mind when it comes to laundry day.

Merino Wool No Show socks| Large Mesh Laundry Bag
Sheec | Facebook | Instagram | Pinterest

Boutique Style Socks at Ox Sox

Ox Sox Odorless Crew Socks – the ultimate solution to foot odor and discomfort. These socks are designed with a special bacteria-resistant fabric that ensures your feet stay fresh and comfortable all day long. With an odor-free technology that eliminates bad smells at its source, Ox Sox is a game-changer in the world of socks. What sets Ox Sox apart from ordinary socks is its performance-focused design. An anti-slip heel, moisture-wicking properties, and twice the durability make these socks the perfect choice for athletes, fitness enthusiasts, travelers, and outdoor adventurers.

Additionally, the brand offers a stink-free guarantee, meaning customers are entitled to a full refund if they aren’t satisfied with the odor-fighting power of their socks. So, if you’re looking for reliable, comfortable, and durable performance wear, Ox Sox is the way to go. With its cutting-edge technology and unmatched quality, Ox Sox is the ultimate choice for anyone who wants to keep their feet fresh and odor-free all day long. Try Ox Sox today and experience the difference!

Ox Sox Odorless Crew Socks
Ox Sox | Instagram | Twitter | Youtube | TikTok

Princess Pasties

Not too long ago, women around the world were faced with a timeless fashion dilemma – bra straps peeking out, bothersome corsets, and the occasional wardrobe malfunction. Fortunately, Princess Pasties came along with a magical fix: reusable silicone nipple covers!

Eyeing that strapless gown for an upcoming gala? Wearing a backless top to a summer concert? Fear not, they’ve got you covered – both you and your nips. Princess Pasties go beyond mere coverage; they prioritize your comfort. Meticulously made from medical-grade silicone and equipped with hypoallergenic adhesive, they shield you from irritation, chafing, and unexpected slips throughout the day. Available in various skin tones and hues, they seamlessly blend in, providing the discreet, top-notch coverage sought after by a contemporary princess.

Reusable Nipple Covers with Travel Box
Princess Pasties | Facebook | Instagram | Pinterest | TikTok | YouTube

Sticky Be Socks

Surprise your active friend with the gift of Sticky Be Socks collection of grip socks! For men, the “Be Real” grip socks boast a stylish black and gray striped pattern, with ankle support and high-performance grip, and are perfect for any man who loves sports. These socks are great for men and teenage boys, with a size range of 10-13.

For the lady of the house, the “Be Flexible” grip socks offer comfort and style in one package. These socks will keep you motivated for your daily exercise routine, featuring natural cotton yarn for sweat absorption and breathability, elastic arch support, and a padded footbed for extra cushion. The non-slip sole grips ensure stability during even the toughest workouts, making these socks a must-have for any fitness enthusiast.

Finally, for those who want to spread the love, the “Be Love” grip socks are the perfect choice. With a marbled pattern and the same great features as the other Sticky Be Socks, including natural cotton yarn, elastic arch support, and a padded footbed, these socks offer the perfect blend of style and function. You’ll stay comfortable and inspired all day, whether you’re practicing yoga or relaxing at home.

So why not show your special someone how much you care with the gift of Sticky Be Socks? This gift is sure to make your loved one feel special and appreciated. Plus, it’s a practical and useful gift that can be used year-round.

Men Be Real Grip Socks (Jet) | Be Flexible Grip Socks (Acai/Grey) | Be Love Marbled Grip Socks (Aster)
Sticky Be Socks | Facebook | Instagram | Twitter | Pinterest

Shopping for underwear, bras, and socks doesn’t have to be a cheeky task. With the right information and a little bit of effort, you can find the perfect items that fit your style, budget, and comfort needs. From online shopping to visiting brick-and-mortar stores, there are many options available for you to choose from. So next time you’re in need of some new undergarments, remember to keep these tips in mind and explore a few of the best places to shop for underwear, bras, and socks. 

Our guide includes all the brands we tested so you can buy through our links with confidence. Many of these brands offer free shipping, so shopping with Daily Mom is a no-brainer, as you’re sure to find the perfect items to add to your wardrobe.

You might also be interested in…

If you’re looking for more places to shop for underwear, check out The Best Underwear Brands To Keep You Comfortable All Day Long



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Parveen Duggal
Parveen Duggal
Parveen is a former healthcare professional who lives in Canada on Lake Huron with her husband and three gorgeous daughters. She loves fashion, jewelry, sunglasses, scrapbooking, cooking, enjoys whipping around town in her Tesla, and watching movies with her handsome husband. She is religious and loves to raise money for charities around the world. Parveen loves traveling especially going to Disney World with her entire family.